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In today's data-centric world, marketers are always looking for the latest data to help them make informed decisions on the marketing strategies that are working.
Such data is also valuable for helping marketers prove the impact of their marketing activities.
Salesforce is one of the tools...
Marketing and sales are both front-end teams whose primary goal is to generate income.
However, while their specific roles are quite distinct, there is usually a gap between these two departments.
Nevertheless, in order to optimize your lead generation and sales acquisition, it's crucial...