Stay in the loop
Get tips and insights to unlock maximum growth for your business.
The days of guessing what to do with your data are over. Connect the dots, and you'll maximize attribution success!
Salesforce is a powerful marketing and CRM tool through which B2B marketers can collect data about their marketing campaigns and customers. Such data tracks the customer's...
In today's data-centric world, marketers are always looking for the latest data to help them make informed decisions on the marketing strategies that are working.
Such data is also valuable for helping marketers prove the impact of their marketing activities.
Salesforce is one of the tools...
As a B2B marketer, you need clean data to maximize your marketing potential.
However, B2B marketing reporting can get tricky if you start on the wrong foot or don't look at the right data points. Missing CRM relationships and data quality issues get in the way of accurate B2B reporting and, thus,...
It's easy to get bogged down in the day-to-day of B2B marketing.
You're busy, you have a lot on your plate, and it feels like there has never been more work to do. But B2B marketers are also responsible for reporting on their success - how they’re generating leads through various channels,...
